Results 1 – 18 of 18 The Big Book of Tell Me Why: Answers to Hundred of Questions Children Asks by Leokum, Arkady and a great selection of related books. Series By Arkady Leokum; Books By Arkady Leokum Similar Authors To Arkady Leokum Tell Me Why #2: Answers to Hundreds of Questions Children Ask. Find great deals for Tell Me Why: Tell Me Why by Arkady Leokum (, Paperback). Shop with confidence on eBay!.

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Tell Me Why: Tell Me Why by Arkady Leokum (, Paperback) | eBay

When he is hiring a young copywriter he often asks him to make up a sample book of his work. From inside the book. Earlier, as Vice-President of Robert W.

Leokum is a son of Mr. Why are there different kinds. In a March, U. Leokum spoke about the characteristics of what makes a good copywriter. In Qhy,while vice president and creative director of Grey Advertising, Inc. He may be proved wrong and have to change it, but it’s the man who goes down bleeding and dying who usually does the best job.

Dramatists Play Service, Inc. From Wikipedia, the free encyclopedia. How do flowers grow? He lived in West Stockbridge, Massachusettsand died one month before his 93rd birthday.

Leokum believes good copy writing requires a specialized talent all its own. Arkady Leokum October 3, —September 2, is a 20th-century writer notable for both his adult pulp fiction and best-selling juvenile encyclopedic-knowledge books. How does an octopus swim? Common terms and phrases acid ancient animals atom bacteria baking powder bats bees birds blood body breathe burn caffeine called carbon dioxide cause cells chemical chlorophyll cold color comes contains creatures developed discovered earth earthworms eggs Egyptians electric electric current energy Europe eyes fact Fahrenheit feet fibers fish flowers frogs giraffe glands glass goes grow gum base gyroscope hair happens heat hummingbird inches insects invented jellyfish kind known layer light liquid live material means mercury metal miles milk minerals molecules moth move ocean ostrich oxygen particles penicillin pigment plants porpoise pressure probably produced raccoon rattlesnake retina rock rubber salt scientists shellac shells skin snake solid sound speed starch substance sugar surface tail teeth temperature things Thomas Edison thousands tiny Today tree tube types usually vapor vibrations waves wingspread word yeast.

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The prospective employee then writes another commercial in each series, pointing out the merits of the good campaign and the faults of the bad. What are the different types of clouds? But a good copywriter should be able to write for all media.

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Tell me why – Arkady Leokum – Google Books

In fact he’d be miserable doing anvthing else in an agency, unless it’s supervising other copywriters. Both men are somewhat deceptive and the relationship between the two turns when it is revealed that the waiter is a skilled investor and an owner of the restaurant and building.

Account Options Sign in. College Park University of Maryland. How big is the universe?

I don’t want to sound corny about this, but a copywriter knows that’s what he wants to be. I wouldn’t exactly call copywriting a call from above, but if you don’t care about it you leokkum likely to be good at it. Why does Saturn have rings? My library Help Advanced Book Search. Retrieved from ” https: Encyclopedia of Television Film Directors. Davidson, a senior supervisor with the Children’s Aid Society of Pennsylvania.

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Original Tell Me Why Series

What is a constellation? Read, highlight, and take notes, across web, tablet, and phone.

Why does a tiger have stripes? In the advertising world, Arkady Leokum may be best known for his slogan for the Chock full o’Nuts coffee ad campaign, a slogan that pushed Chock full o’Nuts from a seventh-rank position to third in New York City: He suggests that he choose two examples of current commercial campaigns, one good and one bad in his opinion.

Leokum is the writer and creator of the prolific “Tell Me Why” book series of the s and s, [2] leolum asked and answered questions for curious youth about all facets of life, such as: